Request for Proposal (RFP): Photography Services – Winter Tourism Campaign

Issued by: Cattaraugus County Department of Economic Development, Planning & Tourism
Date Issued: October 06, 2025
Proposal Due Date: October 27, 2025

1. Introduction

Cattaraugus County Department of Economic Development, Planning & Tourism is seeking proposals from qualified Photographers to create a high-quality photos of winter tourism experiences in the Enchanted Mountains (Cattaraugus County). The final product will highlight winter sports, scenic landscapes, and cozy lodging options to inspire visitors to choose our area as a premier winter getaway destination.

2. Project Overview

Cattaraugus County, located in Western New York, is known for its stunning natural beauty, particularly during the winter season. To capture picturesque landscapes and seasonal activities for promotional purposes, we are seeking proposals from qualified photographers.

The purpose of this RFP is to solicit proposals from experienced photographers who can provide high-quality photography services to showcase winter tourism activities and the winter beauty of Cattaraugus County. The selected photographer will be responsible for capturing iconic scenery, seasonal activities that highlight the season.

3. Scope of Work

The selected photographer will be responsible for:

1. Pre-Production
   • Collaborating with Enchanted Mountains to establish a visual style.
   • Planning shot lists around winter sports, cozy lodging, and scenic landscapes.
2. Production
   • On-location photos of:
     • Winter Sports: downhill skiing, snowboarding, tubing, cross-country skiing, snowmobiling.
     • Winter Cabins & Lodging: guests warming by fireplaces, cozy cabin interiors, exterior shots of guests walking to cabins.
     • Scenic & Lifestyle Shots: snowy forests, mountain views, families enjoying winter activities, couples on sleigh rides, hot cocoa moments.
   • Drone photos a bonus but not required.
3. Post-Production
   • A total of 300 edited  images – Edited digital images suitable for both print and online use, delivered via a secured online gallery or USB drive. - A brief narrative describing each photo or series (when necessary) to provide context.
   • Model Releases: Model releases must be included for any identifiable models.

4. Proposal Requirements

Proposals should include:

• Company/individual name and contact information.
• Portfolio showcasing outdoor, tourism, or lifestyle photography.
• Proposed creative approach for highlighting winter tourism.
• Itemized budget, including filming, editing, travel, drone usage, and optional services.
• Project timeline from start to final delivery.
• References from similar work.

5. Evaluation Criteria

Proposals will be evaluated based on the following criteria:

1. Technical & Creative Quality 50%
   1. Portfolio and sample work demonstrate relevant skill and style
   2. Demonstrates an understanding of the project
   3. Overall creativity and visual impact
2. Professional Experience 20%
   1. Relevant experience with similar projects or clients
   2. Client references and testimonials indicate a positive track record
   3. Team expertise and availability of qualified personnel
3. Price and Value 30%
   1. Competitive and transparent pricing
   2. Clear breakdown of costs and deliverables (e.g., usage rights, retouching, photo editing)

6. Budget

The budget for this project may not exceed $8,000. Please provide an itemized cost proposal with optional add-ons clearly noted.

7. Timeline

• RFP issued: 2025-10-06
• Proposals due: 2025-10-27
• Vendor selection: 2025-10-27
• Filming window: 2025-12-01 to 2026-02-28
• Final deliverables due: 2026-05-28

8. Submission Instructions

Please submit proposals electronically to CattCo.gov/2025-Tourism-photo-2 (this link will take you to the Data Portal)

Questions

Samantha Hayes
Tourism Specialist
716-938-2307

Contact us at CattCo.gov/Tourism

Visit us at Cattaraugus County Tourism, Second Floor, 207 Rock City St., Little Valley, NY 14755